back to: index Oath of the Horatii Jacques-Louis David oil on canvas 1784-5, French Neoclassicism This image reminds us that images are influencing us today just as they did followers of the Jacobin Party during the French Revolution.
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Introduction
-Images influence us
-Clothing choices are conscious and manipulative
-Assumptions about art: "Talent" and "should look like something"
Art as Language
Semiotics, conceived of by Roman Jakobson, has 6 components:
1. Addressor (artist)
2. Addressee (viewer)
3. Message
4. Code
5. Medium of communication
6. Context
Cassatt's Bath using semiotics
1. Addressor "The Artist, Marie Cassatt"
2. Addressee "Viewers of the artwork at various times in history"
3. Message "relationship between mother and child"
4. Code "Traditional Western and Japanese pictorial conventions"
5. Context "1891 painting"
6. Medium "oil painting, 39 1/2" x 26"
-Variations of this occur based on environment and time
-Contextualism vs. Formalism changes components of communication
Formalism and Contextualism in art evaluation
-Formalism is the objective evaluation of the elements of a work of art using little or no background infromation. The work must "stand on its own" in terms of composition, color harmonies, etc...
-Contextualism is the evaluation of a work's message using a particular point-of-view. It is highly dependent on information about the artist, time period, or reason for the work's existence (commission, etc.), Contextualism is sometimes used in conjunction with psychological theory like Gestalt or interpretation of dreams. Unlike Formalism, it can be highly subjective.
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