ART 318, Visual Design for Electronic Communication

This course will be focused on the creation of a product (game), the marketing of that product (animation), a contact point (core page), and the selling of that product (commerce component).

We’ll begin the semester learning Flash and creating a game within the Flash environment. The game should be simple, but that will depend on the resolve of the individual student.

Next we’ll learn Dreamweaver and design and interface. Then, we’ll create a core page and link it to our game.

Next we’ll jump back to Flash and create a short animation to illustrate our game or market it in some way.

Then we’ll finish the site by creating a means for a user to join, buy, or sell items or services from the site. The game may or may not be the product to be sold. Membership in a club that plays the game might be another option. This section of the site will probably be done in Dreamweaver.

COURSE OBJECTIVES:
To develop capabilities in the delivery of web and internet-based imagery for art and industry.
TEXTS: Flash MX Actionscript for Fun and Games; Flash MX Visual Quickstart Guide; Dreamweaver MX Visual Quickstart Guide
STUDENT'S RESPONSIBILITIES: All students are required to follow the following guidelines for full course credit.
* Attend all scheduled class meetings.
* Be prepared to work on class assignments.
* Work efficiently and attentively in class.
* Contribute to critiques & discussions.
* Complete all assignments.
* Meet all required work deadlines.
* Clean up work area before leaving.
GRADING:
90-100% ... A, 80-89% ... B, 70-79% ... C, 60-69% ... D, any grade point percentage falling below 60% ... F
ATTENDANCE:
The strength of a group designcourse comes from the interaction of ideas and observation of others. In missing the class, a student undermines the effectiveness of the course and the educational experience of all. Each student is required to attend all scheduled class meetings. If a student misses more than three scheduled class meetings, the final grade will be reduced one letter grade.
DESIGN WORK CRITERIA:
Each student must arrive prepared to work with appropriate materials for the assignment, project, exercise, critique, discussion, or demonstration for that particular class day. Unprepared students may receive an absence for the day.
OUTSIDE-OF-CLASS WORK:
Students should expect to spend approximately 9 hours per week in and outside of class working on assignments. The Krannert Mac Lab, FA 213, is open for student use at various times throughout the week.
CRITIQUES:
Attendance and active participation in critiques is critical to learning in the studio classroom. All students are expected to contribute verbally by commenting or questioning aspects of the work being critiqued. Students should also add to discussions.
COMPLETION OF ASSIGNMENTS:
Late assignments will receive a one-letter grade reduction. Unfinished work will not be accepted. All course work is expected to be finished and submitted for credit by the stated deadline.
CLEAN UP:
All students are responsible for organization and clean up of the studio classroom. Any student who leaves their work area unkept will be assessed one-half absence.
PLAGIARISM:
Any work that is directly derived from other students' work or ideas may be interpreted as a violation of the Honor Code.
SAFETY AND ETIQUETTE:
Students are expected to follow safety instructions and conduct themselves in a way that is respectful to others. This includes disposing of materials properly, clean up of shared spaces, be careful of other students' work, respect the wishes of others regarding their work. Any student who does not follow standards of safety and etiquette will be asked to leave the studio and will receive an absence.